Whitehall Lane Branding
My role | Creative Direction | Design
The Modern Vineyard Estate
Whitehall Lane is a luxury vineyard estate that is being developed in Napa wine country. The architecture was inspired by California’s famous mid-century modern boom. The brand is loosely based on the exterior’s angular facade. While it does not follow the architecture exactly, it gives a nod while introducing more exaggerated angles that pay homage to 50’s futuristic design craze.