Endicott College View Book
+ Film
My role | Creative Direction | Design | Photography | Press Management
Campus by the sea
We teamed up with Endicott College to reimagine their view book for 2020/2021. After months of interviews with current and prospective students, faculty and parents we were able to distill all of the information about this amazing college into 28 pages. The infographic, illustration and photo driven design replaced a previously text heavy version which made access to the pertinent information much easier and more digestible.
Personal parent/student stories were added into to make the college and thee family experience more relatable. Diversity was also a key focus in this book. Not only from a cultural standpoint, but from a career, club, and sports standpoint as well. We wanted to make sure that all felt welcome.
Accepted Students Day Film
In 2020 the Accepted Students Day event at Endicott was fully remote due to COVID. The Endicott Marketing Team wanted to create a video experience that served both as a hype up/Welcome to campus as well as a sincere nod to all of the hard work students had done through high school to get there. My challenge was to blend two contrasting concepts into one cohesive video.
The result was a multi day shoot on campus, as well as a deep dive into archival footage from the school. In the end we were able to weld the two concepts together in one seamless piece through voiceover, audio and sound storytelling.
